Tag Archives for " Entrepreneur "

Episode 030 – How To Turn Your Passion Into Your Business Tapping On Steve Clayton’s Experience

How can you turn your passion into a sustainable business.?

In Episode 030, Jack has invited Steve Clayton who is a business coach and a producer of large events to share how he turned his passion about being a DJ, into his business, being an in-demand event producer. He also shared few lessons on his entrepreneur journey and his secret sauce to his entrepreneurship success.

Steve started the Neon Run, self-producing events all across the country and in Canada in 2012. The Neon Run boasts more than 12,000 participants per race in over 10 cities nationwide and in Canada. In 2015, Steve took on the then 1-year old Chalice Festival, and in over the span of just 4 years, helped Chalice to increase from 8,000 attendees to approximately 40,000.  Steve manages a $5 million dollar budget and books headline talents such as Wu Tang Clan, Migos, and Ice Cube just to name a few.

Today, Steve continues to produce major events and has spent years counselling, guiding and directing DJs to pursue meaningful work and quality life by helping them to grow their business to its fullest potential. He also just released a new book and coaching program designed to give DJs a blueprint in the “how-to’s” of growing their DJ business.

Of all businesses, what DJ Business? 

"Why not?  I mean you get pay for party. I mean what is better than that in the world and you know making money and getting paid to entertain people at a social gathering. I mean it was a mixture of my love for music and my desire to be an entrepreneur and my passion for the lifestyle that I can design and the freedom that will create from that. That was the kind of the kindling that started a fire."

What challenge did Steve face in his early career?

"I was going to leave the safety and security and comfort of full time job which I was a teacher, but it wasn't for me and that wasn't my passion. And leaving that steady paycheck that health insurance benefits and retirement and having two kids, a wife and a mortgage and car payments and leaving all that behind and saying, "Hey, I'm going to take this jump into just going full time with what I believe in, what I know is going to be successful." That was definitely a challenging point in my life."

Difference between goals and objectives

"The goal is subjective destination but it can't be quantified whereas objectives are mile markers along my journey to my goal. So objectives are objectively quantifiable. And so to me  objectives are those destinations that you are achieving.  Yes, I've got there.  Now, on to the next one.

Two things to watch out for before starting a business

"So I think the other two points are what they have to analyse the risk reward factor strategically and surround yourself with people who are more successful than you in certain aspects of your business."

Steve's Favourite Quote
​"If it's important to you, you will!"

Want to know more about Steve? 
Facebook: https://www.facebook.com/IAmSteveClayton
Twitter: https://twitter.com/iamsteveclayton
LinkedIn: https://www.linkedin.com/in/soundskilz
Email: sclayton@soundskilz.com
Website: https://iamsteveclayton.com

You can download the Show Notes here: 

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Episode 029 – How to Get Out of the Rat Race by Learning from Chris Miles

Are you looking at getting out of the rat race?  Are you looking at ways in which you can free up cash flow amounting to some $34,000 a year?    

In Episode 029, Jack has invited Chris Miles who is the "Cash Flow Expert" and “Anti-Financial Advisor” to share his journey from getting out of the rat race to achieving financial freedom at the age of 28, and then going back to the rat race due to the Global Financial Crisis and how he made a comeback to the road of financial freedom and now becomes a leading authority teaching entrepreneurs and professionals how to quickly free up and create cash flow spending time doing what they love most!  

Chris has a high reputation with his company, Money Ripples getting his clients fast, life-altering financial results. In fact, his personal clients have increased their cash flow by over $100 Million in the last 8 years!

Become a business consultant In the real world and a school drop-out

"I figured out if I'm going to become a business consultant, I shouldn't just have book smart, I should also have real life experience. And so I ended up dropping out of college with one class to go and I thought I'll just take a one year break and I'll start a business."

How did Chris become financial free in 2006 and 2007?

"A friend who was a millionaire asked me "Do you really like doing mortgages?" I said, "Well, not really. I love teaching it. I love helping them get the results, but I hate the paperwork and I hate the one that they call like every day leading up to it."  And he said, well, why don't you hire that out?   So I found a guy who had split it 50/50 with me. I would just spend a half hour to an hour to the client and then next month later I get a check for like a thousand bucks or so. I thought, well, that's a pretty good wage per hour, where else could I do that? And so I started creating passive streams income to where I was making like $4,000 or $5,000 a month, working in about three or four hours a week, with different companies. And so in 2007, I came out of retirement."

It's not about focusing on the money part
"I realised that the biggest key to getting out of anything  is I stopped asking how do I make more money, but I started asking, how can I create value? How can I serve more people? What can I do to create more value for more people? Because dollars follow value you create, especially value that others want in their life. If you realize that everything you do is about service, everything you do is about getting people what they want, the money's easy. The money's just exchanging you saying, here, I'll give you this piece of paper or this check. I'll give you this money."

What's the best strategy to get out of the rat race?

"People can look for the right time and the right time usually is like figuring out like how do we make sure that you're financially prepared to make the leap. I made a leap back early on was a financial advisor. I made the leap a little bit too quickly because I didn't want to be at my job any longer. I was actually in a world of hurt financially for a few months, was trying to get stuff together and I had to go find another job to get myself going again. There's a right time and place to do it and that's why I teach people to get out of the rat race. You got to have the right timing to do it and the right circumstances.  When it's right, it's easy to make that leap."

Chris' Most Favourite Quote
"Dollars follow value! If you want more money, don't ask, "How do I make more money?" Ask, "How can I create more value for more people?""

Want to know more about Chris and Money Ripples? 
Facebook: https://www.facebook.com/moneyripples
Twitter: https://www.twitter.com/chriscmiles
LinkedIn: https://www.linkedin.com/in/chriscmiles
Email: chris@moneyripples.com
Website: https://www.moneyripples.com
iTunes: The Chris Miles Money Show 

You can download the Show Notes here: 

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Episode 027 – How to Spread Your Message Around the Globe Using Steve Lubetkin’s Podcasting Ideas

In Episode 027, Jack has invited Steve Lubetkin. the co-author of "The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional", to share how he started his podcasting business and now a podcast producer to assist his corporate clients to produce podcasts and videos to spread their corporate messages to reach out to more audiences globally. 

Who is Steve Lubetkin?
Steve is an award-winning multimedia journalist and veteran PR counsellor. He is currently back in daily journalism where he serves as the New Jersey and Pennsylvania editor for Globe Street dot com, a commercial real estate news website, and national broadcast correspondent for CEO Report dot com. He also produces news content for NJSpotlight dot com.

He is Accredited in Public Relations and a member of the Public Relations Society of America’s prestigious College of Fellows. He served for three years on the PRSA national board of directors.

But he has also been on the cutting edge in using technology for communications and marketing for a very, very, long time. In fact, he was the first music writer to use a portable computer to cover a rock concert – it was a Grateful Dead concert in Englishtown, New Jersey -- in 1977. Steve has included an email address on his business card since 1988.

For almost 13 years, he has been managing partner of The Lubetkin Media Companies. The firm is best-known for producing award-winning audio and video podcasts, corporate photojournalism, and other multimedia content.

Baby Boomers are not tech dummies.  They have a lot to offer ...

"You can't make generalisations about us. We are tech savvy. We also have some other experience that can come in handy when people are trying to communicate effectively and don't want to make mistakes.  It's helpful to have people who not only understand the technology but also understand what could go wrong if you don't phrase things properly, if you don't do things the right way in a business sense.  So we think we have a lot to offer and still you know, and doing it from a consulting perspective rather than as a staff / employee in a corporate setting has been a very rewarding kind of experience for me."

Business Lesson 1 - Why Podcasting?

"With podcasting, you can produce what is essentially a radio show and it can take many different forms and you can broadcast it to a literally global audience by simply posting it to the Internet and distributing it through some of the podcasting channels. That's extremely valuable for people who want to reach potential clients in a global context. So it's just a wonderful way to extend the reach of your message, whether it's a marketing message or a thought leadership message, whatever you want to convey."

Business Lesson 2: Not invest too much money in fancy equipment before you need it!

"People tend to go into, and this is true of almost any business, they'll go into the business and they'll buy the latest and greatest technology for that particular industry before they have the sales to support it."

Business Lesson 3: Understand what your clients want

"It's very important that you are aligned with the client's needs. You know doing podcasts for their own sake is not what most companies are about. If they do a podcast or a video, it has to have some impact on moving the needle on people's behaviour with regard to the products and services that company sells, and so you always have to keep that in the back of your mind how is this going to help them produce it in a way that it's valuable to their perspective clients and helps them move the needle on selling product."

Steve's Favourite Quote
" People will go out of their way to avoid telling you "no," so make sure you give them the services that will make them say "yes.""

Want to know more about Steve and his Book "The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional"? 
Facebook: ​http://www.facebook.com/podcaststeve
Twitter: https://twitter.com/PodcastSteve
LinkedIn: ​http://www.linkedin.com/in/lubetkin
Email: ​steve@thebusinessofpodcasting.com
Website: ​http://www.thebusinessofpodcasting.com and ​http://www.beingthemedia.com
Want to check out Steve's book co-authored with Donna Papacosta? Click here -> http://thebusinessofpodcasting.com/

You can download the Show Notes here: 

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Episode 026 – How To Overcome Fear of Multiple Failures in Your Business

Imagine you have experienced multiple failures in your business and yet you are still in this entrepreneurship journey because you have a strong mission and a strong vision.  

In Episode 026, Jack has invited Ira Pastor, the CEO of Bioquark Inc. and he would be sharing with you how he started his entrepreneurship journey from a young age, and chose to leave the comfort of a multi-billion dollar industry and started Bioquark just because he loves "risks".  He will also share two personal stories about how to overcome the fear of multiple failures in his career because of his right mindset supported by his mission and vision. 

Why did Ira join the Biopharma industry?

"I saw [my parents] taken from me by cancer and lung disease and heart disease and things of this nature and growing up in an industry that is supposed to take care of sickness. I was very dismayed by the fact that the pharmaceutical industry was incapable of curing them at the end of the day and helping them and keeping them away from the grasp of death. I'm not only sort of the desire to do something different, but at the same time something real in my face. And I believe that the balance a bit between the amount of risk or willing to accept and move forward with."

Consider the external environment in your industry

'Even if you are successful in developing that new miracle cure for cancer or heart disease, you still have a whole area of so called regulatory risk. That regulatory agency may just send you back for a couple years to do XYZ and hence you need another hundred million dollars to do so forth and so on.  And I've been in that position before. And you can't say no."

Accepting that failure can come anytime

I went through M&A events in the past and even I've experienced the eleventh hour negotiations, everything's ready to sign, but then for some reason you're agreeing to a $20m buyout, but all of a sudden somebody thinks in the very last hour that your company is only worth $16m. Why does that happen? I laugh at it in the sense that I guess it's all part of the power game that a larger organization likes to play. And you know you can't walk away from the table at the eleventh hour and you have to smile."

Passion can be found by connecting your dots in the past

"My passion when I was five was comic books and superheroes wanting to see the future develop science fiction. Though I think of those things as childish,  I still sit with my children and I watched the future unfold in fiction and I read comic books with them and I take them to the movies. Why? Because whether it's today or whether it was 40 years ago when I was a toddler, I loved how the future and not just the current future but in the distant future could be created with a little science, technology and innovative foot. So maybe today you're worried about paying the bills and you have this problem here and you're taking care of her mother and you don't.  Maybe you're clouded by your thinking. But underneath that, cloud is still your history. It is still that everything you grew, desiring what made you happy when you were younger. And I think if you dig into that, I think you can become aware and reawaken some of that potential and you might find, hey, that you loved cooking when you were younger or you loved, you know, construction and here you are sitting in that finance office in wherever making a lot of money, but it's not what you really, really wanted. And so I say, go to the past, look to the past and remember who you were, who you are still inside, and try to dig up those nuggets of possibility."


Want to know more about Ira Pastor and Bioquark Inc.? 
Facebook: https://www.facebook.com/ira.pastor.7
Twitter: https://twitter.com/irat1onal
LinkedIn: ​https://www.linkedin.com/in/iraspastor
Email: ​pastor@bioquark.com
Website: ​http://www.bioquark.com/

You can download the Show Notes here: 

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Episode 025 – How To Convey Your Marketing Message to the Right Audience By Learning from Hip Hop Harry Show

In Episode 025, Jack has invited Claude Brooks, who was formerly a Hollywood actor starring in movies with Michael Jackson and Eddie Murphy, and has produced over 300 TV shows and is the creator the famous Hip Hop Harry Show. Claude is going to share with us his entrepreneurship journey from being an actor to the creator of successful kids' shows including Hip Hop Harry.  

Claude explains how he uses Hip Hop Harry as the medium to convey a powerful message to the kids and their parents, to help build strong core values and foundations for the kids.

Starting off as an actor

"[Claude] started off as a, as a child actor and I did a lot of TV shows. I go all the way back to the Cosby show. And then eventually that led me to a starring in my own shows, like "True Colors" and "Hitz" and when I was in my late twenties, I wanted to start producing and since I was having a lot of success as an actor already, it was easier to make the transition into producing and that's when we started C to the B productions and we do a lot of popular culture shows, you know, shows that deal with pop culture like second time around and "Dance 360"" and one of the shows that is Hip Hop Harry, which is a children's show,

No Excuse Not To Know Anything

"There's no excuse anymore for people to say "I just don't know or understand" when you can just go and Google whatever you want to find out that.  So there's no longer that excuse of like, "I just don't know. And there's nobody to talk to."  There is. It's called your COMPUTER".

Successful People Are Willing To Help Others

"Folks who are successful people want to help people. Generally, all successful people I've met, somebody helped them get to where they are. I've never had anybody who was like, I did this all on my own. I figured it all out and nobody helped me or nothing. Somebody generally helped them at some point in their life and they would recognise it and a lot of people help me along the way. So I try to do the same thing back getting some type of mentorship."

What's Hip Hop Harry's Message to the Kids?

"So we were teaching kids not to be bullies in the show and how to care about other people's feelings and you know why washing your hands is good or listening to your parents. So there's a lot of social emotional messages that, you know, that come out of our shows and one of the big themes that's happening right now in the States is bullying. It is a big deal right now.  You know, especially with the Internet and with social media platforms, kids are doing a lot of bullying.  So that message is also, you know, part of the, part of this show inclusion as part of the show because forming clicks is one of the things that people do in school, right"

Claude's Most Favourite Quote
"It's important to get to your destination and reach back to help others get to their destination."

Want to know more about Claude and Hip Hop Harry Show? 
Facebook: https://www.facebook.com/hiphopharryfanclub
Twitter: https://twitter.com/hiphopharry
Instagram: https://www.instagram.com/hiphopharrytv/
YouTube Channel: Hip Hop Harry
Website: http://www.hiphopharry.com

You can download the Show Notes here: 

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Episode 024 – How to Generate More Leads In Your Business In Leadsology® Way

Do you experience challenges in generating leads in your business?  

In Episode 024, Jack has invited Tom Poland, an international best selling author, and his specialty is what he calls "Marketing The Invisible". He's going to share with us the critical difference is between marketing a service or advice as opposed to a physical product. And he is also going to pull back the curtain on some traditional marketing methods to avoid and some more effective alternatives for lead generation.

Marketing the Invisible:

"I figured out that there was a massive gap between the marketing that works if you have a physical product and the marketing that works if you have a service or advice."

No outbound stuff because it is all inbound

'"We don't do any outbound marketing. It's all inbound. There's no cold calling, no sending out 10,000 little box flyers with direct mail is. There's no business networking meetings. There was none of that outbound stuff. It's all inbound."

Email list is your most valuable asset

"It's your most valued asset. And we look at wealthy people, Bill Gates, Warren Buffett, weaver, or shoe brands. So they always have. They all have assets and in business it's exactly the same. The wealthiest business people have assets, so one of the assets is our list or email list, so every single week they do something to build the list that gets more subscribers."

Titanium Triangle explained

"So every single week those three things happen, the list of the building, the brand and the brain until they buy is being developed. And there was a call to action, which for most of my clients, means click here to book a time to talk with me about becoming a client."


Want to know more about Tom and its Leadsology? 
Facebook: https://www.facebook.com/8020Center
Twitter: https://twitter.com/tompoland
LinkedIn: https://www.linkedin.com/in/tompoland
Email: tom@leadsology.guru
Website: https://www.leadsology.guru
Take part in Tom's 5 Hour Challenge here -> http://www.fivehourchallenge.com

You can download the Show Notes here: 

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EPISODE 014 – The Definition of An Entrepreneur I Truly Believe

In Episode 014, Jack will share with you the definition of an entrepreneur which he learned from his coach and mentor, Alex Mandossian (world renowned internet marketer) many years ago. He will also elaborate the risks associated with trying to solve every problem you clients have without seeking help from qualified people in your circle.

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EPISODE 007 – SUCCESS IN YOUR ENTREPRENEURSHIP JOURNEY BY TAKING RESPONSIBILITY

In Episode 007, Jack shares with you one important ingredient of success in your entrepreneurship journey, i.e., by taking responsibility to create your own success. The question is “what’s responsibility?” and how do you apply this in your life? Jack will also share with you what a simple formula he learned from his mentor many years ago to help you clarify the concept of being responsible for your own success.

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